Privacy Policy

Effective Date: October 7, 2026

This Privacy Policy explains how The Kurtz Company LLC, doing business as Lauren & Connor, collects, uses, discloses, and protects personal information when you visit or use laurenandconnor.com or interact with our forms, content, coaching, education, products, and services.

By using our website or submitting information through one of our forms, you acknowledge that you have read this Privacy Policy. This policy is a template and should be reviewed and customized by qualified legal counsel before publication.

1. Information We Collect

Depending on how you interact with us, we may collect the following categories of information:

• First name and last name.
• Email address.
• Information about your Etsy business, including revenue stage and number of Etsy shops.
• Information you submit through coaching applications, contact forms, surveys, or other communications.
• Purchase, enrollment, and transaction information when you buy a product or service.
• Technical information such as IP address, browser type, device information, pages viewed, and referring website.
• Any other information you voluntarily provide to us.

2. How We Collect Information

We may collect information when you:

• Submit a form on our website.
• Request a free Etsy Scaling Roadmap.
• Subscribe to educational emails.
• Apply for coaching.
• Purchase a product, program, or service.
• Contact us by email or through social media.
• Browse or interact with our website.

3. How We Use Information

We may use collected information to:

• Deliver requested roadmaps, resources, products, and services.
• Send educational, marketing, and business-related emails.
• Segment subscribers based on information they provide.
• Respond to questions, requests, and support inquiries.
• Review coaching applications and determine fit.
• Process purchases and manage customer relationships.
• Improve our website, content, products, coaching, and communications.
• Prevent fraud, abuse, and unauthorized activity.
• Comply with applicable legal obligations.

4. Email Communications

If you submit your email address, you may receive the resource you requested along with occasional educational, promotional, or business-related emails from Lauren & Connor.

You may unsubscribe from marketing emails at any time by clicking the unsubscribe link in the email or contacting us at hello@laurenandconnor.com .

Even if you unsubscribe from marketing emails, we may still send necessary administrative or transactional messages relating to purchases, applications, support, or services.

5. Service Providers and Third Parties

We may use third-party service providers to operate our business. These providers may process information on our behalf for purposes such as email delivery, form submissions, payment processing, website hosting, analytics, customer support, and course or community access.

Current or potential service providers may include:

• Kit, for email marketing, form submissions, subscriber management, and segmentation.
• Netlify, for website hosting and delivery.
• SamCart, for certain product purchases and checkout experiences.
• Skool, for community access and education.
• YouTube, Instagram, Facebook, and other platforms when you interact with embedded or linked content.
• Other vendors necessary to operate, secure, and improve our business.

We do not sell personal information for money. We may share information with service providers, professional advisors, legal authorities when required, or other parties when necessary to operate, protect, or enforce our rights and services.

6. Cookies and Tracking Technologies

Our website or third-party service providers may use cookies, pixels, local storage, analytics, or similar technologies to operate the website, remember preferences, understand website usage, measure marketing, and improve our services.

You can adjust cookie settings through your browser. Disabling certain cookies may affect how parts of the website function.

7. Data Retention

We retain personal information for as long as reasonably necessary to provide services, maintain business and legal records, communicate with you, resolve disputes, enforce agreements, prevent fraud, and comply with applicable obligations.

8. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information. However, no method of transmission or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Your Privacy Choices and Rights

Depending on where you live and applicable law, you may have rights relating to your personal information, including rights to request access, correction, deletion, or information about how your information is used or shared.

To submit a privacy request, contact:

We may need to verify your identity before completing certain requests. We will respond to valid requests as required by applicable law.

10. California Privacy Notice

California privacy laws may provide California residents with additional rights regarding personal information, including rights to know, delete, correct, opt out of certain sale or sharing activities, limit certain uses of sensitive personal information where applicable, and receive equal treatment for exercising privacy rights.

We do not sell personal information for monetary consideration. If our practices change, this policy will be updated accordingly.

California residents may submit privacy requests using the contact information above. This section is a general disclosure and should be reviewed by legal counsel for applicability to our business, revenue, data practices, and service providers.

11. Children’s Privacy

Our website, products, education, and coaching are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, contact us so we can review and delete it when appropriate.

12. External Links

Our website may link to third-party websites, platforms, communities, checkout pages, and social media services. We are not responsible for the privacy practices, security, or content of third-party websites. Review the privacy policies of those services before providing information.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised effective date. Your continued use of the website after an update means the updated policy applies to your future use, to the extent permitted by law.

14. Contact Us

If you have questions about this Privacy Policy or our privacy practices, contact: